More Creative Thinking Strategies

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Synetics Potential for Education

During my career, I was offered the opportunity to be paid for the creative skills I had developed.  A marketing agency tested my ability and asked me to join their firm as a, Creative Consumer. I was chosen, along with others with similar backgrounds, to gather in a room and apply the Synectics process to potential market worthy items.  We were improving on the designs on current models of child strollers, potato chips, suntan lotion, etc.  Invention, a creative process, is often improving a current idea.  Synectics is a widely used practice.  We were treated well and paid well.  I often taught my own students this process and knew they were engaged in advanced thinking and they were engaged.  


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